In this post I share 11 methods I use but first…what is a backlink:
Simply put, a backlink is a link on a website (including blogs) that leads back to your website / blog.
In search engine optimization (SEO), page rank is at least partially determined by the number of sites that link to yours. It’s important to gain backlinks honestly, and if a lot of other sites link back to you, you will naturally get more traffic to your page.
There is a lot of argument around the quality of backlinks.
We are to believe that a backlink from a website that is in the same niche as yours carries more weight. That would make sense.
Also, we are to believe the higher the Page Rank of the website you are getting backlinks also carries more weight.
So, ideally we want backlinks from websites in our niche and with a Page Rank of 10!
There are not many of those around unfortunately.
My approach is to mix it up and not get too hung up about whether the backlinks are in my niche or coming from very high Page Rank websites. Personally, I have too many other aspects of my on-line business that I want to keep running.
One more thing to mention…
When back-linking try and use the anchor text of your targeted keyword phrase. Read my post on anchor text here: How to use anchor text to your advantage